Blake Lively’s pregnancy rollout is genius. She announced her pregnancy on her newly launched Preserve site. Then after Us Weekly bought the exclusive photos of her out with Ryan Reynolds, she released more photos of her bump on Preserve, reducing the money paparazzi can make off her bump.
“This couple is taking control. They don’t want to be chased by photographers 24/7, so they are releasing their own, controlled images themselves. When Mr. and Mrs. Clooney have a baby, they will likely do the same thing,” adds an A-list publicist.
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