Gwyneth Paltrow confuses fans with nude Instagram post

Gwyneth Paltrow’s lifestyle website, Goop, has come under fire yet again, after an image of a blonde, nude woman was posted to the brand’s Instagram account.

Goop fans, who go to the site for advice on everything from wellness to shopping and travel recommendations, hit out at the brand due to the woman’s ribcage being on display.

Others were uncertain whether or not the woman in the snap is Gwyneth Paltrow herself or a model posing for the article.

“Her rib cage is showing,” one shocked fan wrote in the comment section, with another saying there’s “nothing appealing about her back”.

Another fan of the site claimed the photo of the unnamed woman is “such a superficial idealised image”.

Others commented saying they were confused as to whether the woman in the striking photo is the Iron Man actress and founder of the site, 46-year-old Gwyneth Paltrow.

“Gwyneth saluting her staff every morning,” one person commented.

“Is this Gwyneth,” another one of the site’s 1.1 million followers wrote.

While it’s still not clear if it is Gwyneth in the post, the photo was posted on the Goop Instagram page to promote an article written by Intuitive Energy Healer Dana Childs.

“We lie to ourselves for good and bad reasons, self-protection or self-sabotage (which are often one and the same). But why? Link in bio for @DanaChildsIntuitive full explanation on why listening to your body is the best thing you can do to rid yourself of your own biases,” the caption read.

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