Kim Kardashian is Balenciaga’s biggest supporter – and the brand’s most famous model, appearing to walk on water in the house’s new fall 2022 campaign.
The “Kardashians” star stuns in a sexy electric blue “swimsuit gown” ($3,550), black “Hourglass” bag ($2,700) and sleek shades in one of the shots, showing off the look’s cutout back (and her famous curves) as lightning strikes in the distance.
Moda Operandi, one of the retailers selling the look, urges shoppers to “complete the look with the house’s signature ‘Pantaleggings,’” a favorite style of the star’s.
Kardashian, 41, shared snaps from the campaign, in which “Balenciaga” is written over her infamous bottom, with her 329 million Instagram followers Wednesday.
While lightning doesn’t strike twice, this particular dress does: Kardashian originally rocked the skintight style at the star-studded 2022 Vanity Fair Oscar Party in March.
Another image from Balenciaga’s new campaign sees the mogul braving the elements yet again, this time by posing in a black-and-yellow floral frock in the snow.
Kardashian is a longtime Balenciaga loyalist, having worn looks from the label ranging from a caution-tape catsuit to an identity-obscuring, all-black getup. She even modeled in the brand’s couture show at Paris Fashion Week in July.
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